Feb 13th 2015

Ginger CEO talks about ‘Big Data on the Keyboard’

Hey guys,

we are excited to announce, that earlier this week, TechCrunch published an article by our very own CEO Maoz Shacht, “Big Data on the mobile keyboard.”

In the article he explains what big data is and how it affects and will enhance the user experience, as keyboard developers will use both big data and machine learning to improve all kinds of keyboard-dependent and context-based functions.

Here are the first two paragraphs of the article:
“The Information Age has the potential to overwhelm. When that happens on a technical front – when the volume of data is so large that traditional databases cannot handle it, or not handle it well – the industry refers to the phenomenon as “big data.” The term has even come to refer to the technological processing that takes place with the vast amounts of data.

 Thus, any time a category of data contains billions (or even trillions) of records from all over the web and other sources, we are talking about big data. Often we don’t even notice the “big data” aspect of our daily encounters with technology, such as when it comes to the autocorrect feature on mobile devices, word-processing programs, email clients and more…”

To read the full article, click here.

Liron and the Ginger Team

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Feb 7th 2015

Ginger CMO talks about Contextual Awareness

Hey guys,

we are excited to announce, that earlier this week, WIRED published an article by our very own CMO Oded Llios, “Contextual Awareness: What’s All the Fuss About?”

In the article Oded explains how today’s mobile devices are the greatest providers of contextual awareness. Just imagine a scenario where you text a friend to meet you for lunch. As you type, your contextually aware keyboard, processes your sentence and sends an invitation to your friend, suggests locations for you to meet, recommends restaurants, provides directions, makes a reservation, and more.

Here is the first paragraph of the article:
“One of the hallmarks of recent technology is the way it is designed to respond to the people who use it. Easy examples of where we already see that happening are Google Now Cards (or Waze) that follow the user’s travels, notifications of the user’s upcoming appointments, app preferences, and accurate contact selection when the user enters only a few letters. In the industry, this responsiveness is known as ‘contextual awareness,’ where a given computing device uses user-specific data, like location-based technology and sensors to determine their users’ circumstances. Then it seems as if the device “knows” where the user is and what he or she needs…”

To read the full article, click here.

Liron and the Ginger Team

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Jan 6th 2015

Ginger CEO talks about Keyboards in wearable devices

Hey guys,

We are excited to announce, that earlier this week, VentureBeat published an article by our very own CEO Maoz Schact, “3 approaches to building keyboards into wearable devices.”

In the article he talks about 3 different schools of thought regarding the best approach to input text and language into wearable devices. From the traditional QWERTY-based input, to the Augurs (aka adaptive text prediction software), and voice-based input.

Here are the first two paragraphs of the article:
“The year is 1989 and our esteemed hero, Marty McFly, has just touched down in a fictional Hill Valley of 2015 to save his kids from his childhood nemesis. Back in the ’80s, when the Back to the Future franchise first took the world by storm, the incredible technologies presented there seemed more of a pipe dream fantasy than prophetic sci-fi.
Fast forward to the real 2014. While the Back to the Future crew did get some things right, they definitely missed the mark on the technology that has the whole (tech) world obsessed — wearables…”

To read the full article, click here.

Liron and the Ginger Team

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Nov 13th 2014

Ginger Announces the Next Evolution of the Mobile Keyboard with the Launch of Never Before Seen Tools and Features for Android and iOS 8

 Today marks the beginning of an exciting time for Ginger: Today we launch Ginger Keyboard on Android and iOS, and with this launch we hope to introduce a new, better way to effectively communicate via your smartphone. In fact, we see Ginger Keyboard as the next evolution of the mobile keyboard, and we hope that you, our fans, will see it in the same light.

Ginger Keyboard is now available for free in the Play Store and App Store, offering a fun, productive keyboard that will help you to quickly write high-quality text in any application.

What’s all the excitement about? Ginger is upping the ante by adding sophisticated keyboard features unavailable anywhere else including:

* As you type proofing courtesy of the world’s #1 proofreader
* Instant access to a holistic writing app providing cutting-edge editing, paraphrasing, translations, contextual synonyms and definitions
* A comprehensive ‘Create your own theme’ feature that lets you design your own, unique keyboard and then share it


While we obviously deliver all of the standard features listed below, we truly believe that these productivity boosting features aren’t enough.

* Emoji
* Adaptive word prediction
* Stream (swipe-like input)
* Free, ready-made themes

We propose that a keyboard shouldn’t just help you input more text in less time, but also help you convey your message more accurately and effectively… so we’ve gone ahead and harnessed the power of our technologically advanced text analysis engine (already used by millions of desktop and browser users) to Ginger Keyboard.

One of Ginger Keyboard’s greatest advantages is that it is the only mobile keyboard that offers as-you-type proofing. This means that any spelling, grammatical or punctuation mistakes are instantly detected and corrected by Ginger. This prevents you from sending/posting/publishing any potentially problematic texts or typos and ensures that your text is of the highest caliber. We see this as a must-have feature for any keyboard and as the next evolution of the mobile keyboard experience.

Another major differentiator is that via our keyboard you have instant access to a powerful set of writing features that help you to better convey your intended message, everywhere you write.

How do we do it? Through the use of our patented NLP technology we’ve been able to develop a platform that analyzes your text to understand the message you’re trying to convey. This enables us to provide proofreading, paraphrasing and other critical writing tool results that help you convey your message more clearly and concisely, resulting in significantly more accurate communication.

Ginger Keyboard makes the writing experience more enjoyable by letting you add color and creativity to your keyboard. Dress your keyboard up with our wide selection of free, ready-made themes, or unleash the designer within you by building your very own unique theme from scratch through our ‘Build your own Theme’ feature.  You can also share your unique keyboard themes with the world.

We can go on and on about the advantages of our keyboard, but why waste time? Download it today and find out for yourselves.

Learn more about Ginger Keyboard for Android

Learn more about Ginger Keyboard for iOS



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Sep 18th 2014

The Apple open-garden party has just started and 3rd party keyboards are the guests of honor!

The Ginger keyboard tale

Once upon a time, the walled garden was the standard for all mobile phone users. A walled garden is a closed software ecosystem where the service provider has full control over the user experience and restricts access to non-approved applications and content. We all had to live by the value-added services provided by our mobile operators and that was pretty much it!

When Apple introduced the first iPhone back in June 2007, they chose to build it within the same walled garden concept. It matched their long lasting philosophy that was implemented across all of their products up until then and since. As long as you “live under the Apple roof” you will enjoy a superb, well-controlled user experience, but in return, you will have to oblige by the Apple rules and be exposed only to what Apple decided it wants you to be exposed to (after setting up the Apple-serving business model behind the scenes of course).

Apple’s competitors on the other hand, chose a totally different path (did anyone in the crowd mention Google?). The open source, “all are welcome” path. This approach obviously promised users a lot more freedom of choice, but it usually came with a price (at least in its initial stages) of a slightly bug-y user experience. And the two existed in parallel, each with its own fans.

Lately, we can see some cracks in the walls of the Apple garden. Is it a sign of a revolutionary change of approach? Is it because Apple started to realize that more and more people prefer their garden’s walls open? After all, not too long ago Android overtook iOS as the most popular operating system in the US (and the US was an iPhone country to begin with). Here are the most recent numbers I could find: According to the latest data from Kantar Worldpanel ComTech (July 2014), Android now holds 61.9% of the U.S. market share and Apple only 32.5%. Internationally, Android is even stronger with 82.7% market share in China and 73.3% across Europe in countries including the UK, France, Germany Spain and Italy.

No matter the reason, the fact remains that with the announcement of iOS 8 and the iPhone 6, third party developers now have a lot more options than before.

One great example is the third party keyboards that Android users have been enjoying for years. This new world will now be opened to iPhone users as well. Let’s look at the Ginger keyboard app for example. Yes, it will give you the standard keyboard features such as word prediction and smart typing features. But, as the fruit of a company with patented linguistic algorithms, this keyboard also hides a full-fledged writing solution behind its keypads. Yes, all the writing tools that you can think of are at your fingertips with this tiny little keyboard on your iPhone (or iPad) screen. I assume by now that all of you iPhone users out there who are reading this have a small grin on your face… well, let’s make it even bigger shall we? Grammar checking, proofreading, immediate translation between more than 40 languages, contextual synonyms and suggested re-phrasing, text reader and more, are part of the offering.

Download Ginger Keyboard for iOS 8 in the AppStore.

Apple users are known to be on-the-individualistic-side, design freaks. So you can customize the look and feel of your keyboard, choosing from a set of pre-designed themes or designing your own theme from scratch, using it and sharing it with your friends and family so that they can enjoy your genius artsy spirit.

So if until now you were slightly bored with the iPhone writing experience, and embarrassed by your overlooked typos and grammar mistakes, while being very impressed by the writing skills of your friends and family who are Android users (SMS, emails, WhatsApp messages), you can now join the gang. Don’t forget to thank Apple for slightly opening the gates of their garden, and hope that in the next iOS version releases the gate will be opened even wider.