Monthly Archives: November 2009

Nov 22nd 2009

Ginger Software at the 60th Annual International Dyslexia Association Conference

After four days of exhibition at The 60th Annual International Dyslexia
Association Annual Conference
, in Orlando, Miki Feldman-Simon, Vice President of US Operations, and Joseph McCarthy, Sales and Marketing Manager,
returned to Ginger Software Headquarters in Lexington to regale the staff on
the success of the conference.

Located at booth #307 (pictured below), Ginger Software was
kept on their toes as many conference attendees stopped by for a demonstrations
of this “revolutionary new software”. This year’s IDA conference marked the
first for Joseph McCarthy who noted that seeing the faces of the conference
attendees when Ginger performed its corrections and hearing how this software
will change the lives of sons, daughters, and students was a rewarding

Many of the attendees who visited, started conversations
with Miki and Joseph by saying,

told me I had to stop here.”

said if there was one booth to visit this year it was yours.”

It seemed as though Ginger’s reputation traveled by
word-of-mouth from one attendee to the next like wildfire, and kept our booth
hosts very busy. In a turn of events, attendees voiced one unexpected
disappointment with Ginger; they could not walk away from the booth with
software in-hand. Many attendees were ready to make their purchase as soon as
their demonstration was complete. Should there be any disappointment, this is
the best one to have! Though, all attendees were assured that both a 14 Day Free Trial and Ginger’s Online Store
awaited their return home.

This year’s IDA conference was filled with glory for Ginger
Software. Not only did Ginger unveil a commercial product for consumers to
purchase and enhance their lives, but Ginger also sponsored the First Annual Dyslexia
Dash. Congratulations were certainly in order to the IDA and the organizers of
the Dash as they met and exceeded their goal of $40,000, to raise a total
$43,352. Having heard of the charitable cause that was about to unfold a very
special guest appeared to take part in the 5k Dash. Seen below with Joseph and
Miki, the star of Disney himself, Mickey Mouse, donned his festive track garb
and got all of the participants ready for their run!

Ginger at IDA

After Miki provided the opening remarks and thanked the IDA and
all of the participants, the Dash was off!

Miki Feldman Simon - Ginger Software

Pictured below, our very own Miki and Joseph crossing the
finish line with their Ginger Water Bottles in- hand which every participant
received when they completed the Dash.

Miki and Joe - Ginger Software

After a successful Journey to Florida, Miki and Joseph
eagerly await their trip to Phoenix where the 61st IDA conference
will be held next year.

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Nov 10th 2009

Ginger at the IDA Conference 2009

The halls at Ginger are a flutter with activity as we prepare to travel to sunny Orlando Florida, for The 60th Annual International Dyslexia Association Annual Conference. Held at the beautiful Swan & Dolphin Resort from November 11th-14th, this will be Ginger’s Second appearance at the IDA conference and we intend on making a splash! Excitement runs high with the Ginger staff as we are not only exhibiting at the conference but are sponsoring the Dyslexia Dash; a 5k Run- Walk that supports  one of the primary organizations in the world that helps individuals with dyslexia. If you would care to make a donation to the IDA Dyslexia Dash please do so here: Donate.

Should you be attending the conference make sure to stop by booth #307 for a Ginger Demonstration or to meet Miki Feldman-Simon, Ginger’s US VP of Operations or Joseph McCarthy, Ginger’s Sales & Marketing Manager to hear about what’s new and exciting with Ginger.

We look forward to seeing you at the conference, and if you’re not attending remember to check the Ginger Blog for our conference wrap up.


Nov 3rd 2009

Ginger Premium adds Text-To-Speech Support

Brian S. Friedlander, Ph.D

For many students who present with writing disabilities it is not uncommon for them to also have difficulty in the area of reading. So while Ginger may be a great solution for some students who can read the suggested corrections, for others this can be a challenge. Ginger Software recognizes that some students may require Text-To-Speech (TTS) support so that they can approve the corrections independently. For these students that need text to speech support, Ginger Premium is available. With Ginger Premium students can independently listen to their sentence as
well as the proofread

sentence and determine if the suggestions are correct. If
Ginger Premium flags a word, students can listen to the alternatives in the
list by simply hovering over the suggestion. Once the student places the cursor
over the word, Ginger Premium will automatically read the word and the example.
Students have the ability to change the voice and the
speed in which the words are read.

Ginger Premium uses a very high quality
Text-To-Speech engine which makes it easy for students to listen to. There is a
choice between a female and male voice that students can select based on their
personal preference.

Students who
want to be able to proofread their work and need Text-to-Speech support will
find Ginger Premium an ideal tool to allow them to correct their documents
independently from within Microsoft Word, Outlook, and very soon – Internet
Explorer. For more information about Ginger Premium go to